LEADING MEDIA AGENCY

Building your business and brand by giving you an Unfair Competitive Advantage.

Learn how our data-led advertising approach helps grow your business and brand across channels. Schedule a call with one of our category experts to learn more about:

• Proprietary technology that assesses your quickest wins and advertising inefficiencies

• Help make better business decisions by sizing up your local markets to gauge ROI potential

• KPI-led multi-channel data capabilities that determine your most effective media mix for the budget

£250m

Managed advertising spend

50:50

Offline:Online advertising split

3rd

Largest UK daytime TV buyer

#1

Thinkbox agency to launch new advertisers on TV

Contact Us PPC UK

Better business outcomes for the world’s best brands

+268% visits
& -65% CPV

Launch delivered +268% visits vs target and reduced CPV by 65%.

-27% CPV

Launched onto TV with a CPV 27% stronger than target.

+121%
app installs

Installs +121% during first week on TV, driving the lowest CPI yet.

5X budget growth

5X budget growth, with CAC increasing by just +15%.

+4pts
brand awareness

TV drove a significant increase in brand awareness, up 4pts to 91%.

40X budget growth

Increased monthly TV budget from launch by x40.

+40% visits
vs competitors

Achieving over 40% of site visits amongst competitors since TV activity.

+50% ROI

ROI improved by c. +50% & above forecasts.

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Success Stories

Delivering the Unfair Competitive Advantage through proprietary technology

Powered by in-house data scientists, econometricians and developers; we work to analyse and decipher first, second and third-party datasets. Structured to engineer industry-leading campaign measurement & optimisation that will make your ad spend go the extra mile.

Fully integrated into your teams to deploy full-funnel media

Led by proprietary technology, supplemented by a neutral approach to media buying. Econometric models aid media leaders to develop the strategy and measure the impact on both immediate response channels and longer-term brand metrics.

Helping you make better business decisions

Ready for a conversation?

Schedule a meeting with our team to discuss your advertising initiaitves. Let us help you achieve your goals.

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Featured Content

Podcasts

Industry/TV and what changes we’ve seen in last 12 months?

Podcast episode detailing the changes we’ve seen in the industry & Tv in the last 12 months

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Tips for maximising the effectiveness of direct response

Podcast episode detailing how best to maximise the effectiveness of your direct response campaigns.

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Work Rest Play and what it means for your advertising

Podcast episode detailing the theory behind Work Rest Play and what it means for your advertising.

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Blogs

UEFA Euro 2024 Opportunities

Euro 2024 advertising opportunities and guarantees from ITV.

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Sky Sports Q1 Stats

Sky Sports Q1 stats from 2024 covering various sporting events.

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Search Results in EEA countries

Changes to Google search results in EEA countries and what the impact of that will be.

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Reports

Charity Report 2024

The latest state of advertising in the Charity Industry report.

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Travel Report 2024

The latest state of advertising in the Travel Industry report.

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University Advertising Report 2023

The latest state of advertising in the University sector report.

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See our services

digital agency

Digital

Make your digital presence more profitable. Supercharge your online paid media campaigns by using our audience-first approach.

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Offline

Be where your audience wants you to be. All Response Media provide full planning, delivery and optimisation to your offline campaigns.

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Data & Systems

Our ARMalytics platform provides services tailored to your audience’s needs. We provide full performance attribution and transparency.

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