We recently attended the Voxburner Youth Marketing Strategy 2016 to find out what 16-24 year olds are talking about, what media channels they are interested in and what captures their attention. The two day event was interesting and brought together over a thousand brands, universities, agencies and youth organisations to explore and hear about the […]
Google announces ad blocker… blocker
As the ad blocking debate rages on, Google has made their next move by announcing today that they intend to launch an update on Chrome in the coming weeks that will have technology built in to block ad blockers themselves. The technology itself is fairly straightforward – any type of ad blocking software will just […]
500 days of Facebook
Facebook announced last week that they are dropping Blackberry support, which means that moving forward in order to login on the social network the owner needs to go through the mobile version of the website. This is following WhatsApp’s announcement at the end of last month that it will also end support for Blackberry phones […]
Doubleclick ups its App game
Google have recently announced that their Doubleclick Digital Marketing suite has added a number of App Install and App Re-engagement features to ensure more effective campaign execution across the Google/Doubleclick tech stack. Firstly, in terms of install tracking, with Android being so close to home for Google they have been able to implement the ability […]
