An explosion of new consumer finance brands and shifting attitudes towards saving money reveals new trends in the sector. 28% of 25-34s are now more aware of personal finance than they used to be, followed by 27% of 15-24s. Moving onto their TV and online video consumption, 10% of 15-24s and 14% of 25-34s watch […]
Food & drink for thought: new trends call the shots
29% of men and 31% of women in the UK population consider that it is worth paying more for organic food. With new brand and consumer behaviours changing the ecosystem in the Food and Drinks sector, 28% of all men and women state that they often purchase sustainably sourced products, and 8% say that they […]
Making TikTok work for your not-for-profit
With an initial release date of (if you can believe) September 2016, TikTok has skyrocketed in popularity over the last two years. With lockdowns, furloughs and generally nothing to do, it’s no surprise that the video sharing app has surpassed over 2.6 billion global downloads and is the 7th most used social media network. Available […]
Retail: 4 latest trends to keep up to speed
A rapid shift in how consumers are influenced in their path to purchase has surfaced new consumer behaviours and opportunities within the retail sector. All Response Media break down the latest retail data to reveal a snapshot of a deeper story in 4 key takeaways. 1. Never too old for online shopping Recent reports show […]
Is Google deliberately stacking updates?
One of the fundamental truths of SEO is that it changes very quickly. Google and Bing regularly tweak their algorithms to ensure that they’re providing users with the highest-quality results that they can. Sometimes these updates are small and almost unnoticeable to the untrained eye, sometimes they’re huge and wide-ranging updates to the core algorithm. However, […]
Latest consumer magazine trends for 2021
ABC released a conglomeration of data insights around the latest consumer magazine trends and behaviours, providing a valuable glimpse into the performance of print brands. All Response Media condense the key learnings on the latest consumer magazine trends to evaluate whether continued investment is essential to create brand extensions, promote loyalty and inspire new audiences […]